强调推销是企业成功的关键,坚持“好坏都得靠吆喝”的经营思想。这是哪种营销观念的特点(

题型:单项选择题

问题:

强调推销是企业成功的关键,坚持“好坏都得靠吆喝”的经营思想。这是哪种营销观念的特点()

A、生产观念

B、产品观念

C、推销观念

D、质量观念

考点:市场营销学产品策略产品策略题库
题型:单项选择题

阅读下文,完成后面习题。(本大题共3小题,共11分)  

荣格指出,“集体人格”并不是形成于当代人们的有生之年。最早的种子,可能在神话中就播下了。每个古老的民族都有很多神话,这就是荣格所说的“梦”。神话或者梦,都会以“原型”(archetype)“原始意象”(primordialimages)的方式成为一个民族的“自画像”(seif-portrait),反复出现在集体心理活动中。这样一来,“集体人格”就有了长期稳定的象征意义。照荣格的一个漂壳说法,成了“有故乡的灵魂”。

顺着这个思路,中国人的集体人格也是有“故乡”的。那“故乡”,首先是神话,例如“女娲补天”“精卫填海”“夸父逐日”“嫦娥奔月”等等。每一个中国人的灵魂深处,都埋藏着这些遥远的“故乡”。当然,神话只是起点,“集体人格”的原型建立,是一个复杂的人类学工程。

中国人的集体人格模式不少,其中衍伸最广、重叠最多、渗透最密的,莫过于“君子”。这也可以说是一个庞大民族在自身早期文化整合中的“最大公约数”。

“君子”,终于成了中国人最独特的文化标识。世界上的其他民族,都有自己的集体人格作为文化标识。比如“圣徒人格”和“绅士人格”,以及“骑士人格”“浪人人格”“牛仔人格”等等。这些标识性的集体人格,互相之间有着巨大的区别,很难通过学习和模仿全然融合。这是因为,所有的集体人格皆如荣格所说,各有自己的“故乡”。从神话开始,埋藏着一个遥远而深沉的梦,积淀成了一种潜意识、无意识的“原型”。

“君子”作为一种集体人格的雏形古已有之,却又经过儒家的选择、阐释、提升,结果就成了一种理想人格。儒家先是谦恭地维护了君子的人格原型,然后又鲜明地输入了自己的人格设计。这种在原型和设计之间的平衡,贴合了多数中国人的文化基因和文化选择,因此儒家也就取得了“独尊”的地位。

不少中国现代作家和学者喜欢用激烈的语气抨击中国人的集体人格,揭示丑恶的“国民性”。看似深刻,但与儒家一比,层次就低得多了。儒家大师如林,哪里会看不见集体人格的毛病?但是,从第一代儒学大师开始,就在淤泥中构建出了自己的理想设计。

这种理想设计一旦产生,中国文化的许许多多亮点都向那里滑动、集中、灌注、熔合。因此,“君子”两字包罗万象,非同小可。儒家学说的最简捷概括,即可称之为“君子之道”。甚至,中国文化的钥匙也在那里。对中国文化而言,有了君子,什么都有了;没有君子,什么都徒劳。这也就是说,人格在文化上,收纳一切,沉淀一切,预示一切。

任何文化,都是前人对后代的遗嘱。最好的遗嘱,莫过于理想的暗示。后代应该成为什么样的人?中国文化由儒家做了理想的回答:做个君子。做个君子,也就是做个最合格、最理想的中国人。

我一直认为,中国文化没有沦丧的最终原因,是君子未死,人格未溃。中国文化的延续,是君子人格的延续;中国文化的刚健,是君子人格的刚健;中国文化的缺憾,是君子人格的缺憾;中国文化的更新,是君子人格的更新。

(节选自余秋雨《君子之道》)

小题1:下列关于“集体人格”的表述,不符合原文意思的一项是(3分)(   )

A.集体人格是一个民族的“自画像”和最独特的文化标识。

B.集体人格形成于民族自身早期文化整合,是一个复杂的人类学工程。

C.集体人格是“有故乡的灵魂”,其“故乡”可追溯至远古神话。

D.不同民族的集体人格各有自已的“故乡”,相互间很难完全融合。小题2:根据原文提供的信息,下列对“君子人格”的解说,正确的一项是(3分)(   )

A.君子人格原型来自于“女娲补天”等神话的积淀,却又经过了儒家的选择、阐释和提升。

B.君子人格贴合了多数中国人的文化基因和文化选择,使儒家取得了“独尊”的地位。

C.君子人格集中、灌注、熔合了中国文化的诸多亮点,被儒家学说简捷概括为“君子之道”。

D.君子人格完美无缺,它收纳一切,沉淀一切,预示一切,决定了中国文化延续不衰的命运。小题3:“不少中国现代作家和学者喜欢用激烈的语气抨击中国人的集体人格,揭示丑恶的‘国民性’。看似深刻,但与儒家一比,层次就低得多了。”作者这样说的原因是什么?你如何看待作家、学者揭示丑恶的“国民性”的行为?(5分)

题型:单项选择题

----_______do you go skateboarding?

----Twice a week  

A.Howsoon

B.Howfar

C.Howoften

D.Howlong

题型:单项选择题
实验室制取乙酸乙酯约1毫升后,沿试管内壁加入石蕊试液约0.5毫升,这时石蕊试液将存在于饱和碳酸钠溶液层与乙酸乙酯之间(整个过程不振荡试管),下列各项对可能出现的现象的描述最有可能的是(   )

A.石蕊层仍为紫色,其余均无色

B.石蕊层为三层环,由上而下是蓝、紫、红

C.石蕊层有两层,上层紫色下层蓝色

D.石蕊层为三层环,由上而下是红、紫、蓝

题型:单项选择题

A few months ago as I wandered through my parents’ house,the same house I grew up in,I had a sudden,scary realization.When my parents bought the house,in 1982,they were only two years older than I am now.I tried to imagine myself in two years, ready to settle down and buy the house I’d still be living in almost 30 years later.

It seemed ridiculous.On a practical level,there’s no way I could afford to buy a house anytime soon.More importantly,I wouldn’t want to.I’m not sure where I’ll be living in two years,or what kind of job I’ll have.And I don’t think I’ll be ready to settle down and stay in one place.

So this is probably the generation gap that divides my friends and me from our parents.When our parents were our age,they’d got their education,chosen a career,and were starting to settle into responsible adult lives.

My friends and I--“Generation Y”--still aren’t sure what we want to do with our lives.Whatever we end up doing,we want to make sure we’re happy doing it.We’d rather take risks first,try out different jobs,and move from one city to another until we find our favorite place.We’d rather spend our money on travel than put it in a savings account.

This casual attitude toward responsibility has caused some critics to call my generation “arrogant”(自大的), “impatient”, and “overprotected”.Some of these complaints have a point.As children, we were encouraged to succeed in school,but also to have fun.We grew up in a world full of technological innovation: cell phones,the Internet,instant messaging,and video games.

Our parents looked to rise vertically(垂直的)--starting at the bottom of the ladder and slowly making their way to the top, on the same track, often for the same company. That doesn’t apply to my generation.

Because of that, it may take us longer than our parents to arrive at responsible, stable adulthood. But that’s not necessarily a bad thing. In our desire to find satisfaction, we will work harder, strive for ways to keep life interesting, and gain a broader set of experiences and knowledge than our parents’ generation did.

小题1:When the author walked through her parents’ house,she  _______.

A.had no idea what she wanted from life

B.realized I should buy a house

C.started to think about her own life

D.wondered why her parents had settled down early小题2:What is the main “generation gap” between the author and her friends and their parents according to the article?

A.Their attitude toward responsibility.

B.Their ways of making their way to the top.

C.Their ways of gaining experience.

D.Their attitude towards high technology.小题3:Which of the following might the author agree with?

A.It’s better to take adult responsibility earlier.

B. It’s all right to try more before settling down.

C.It involves too much effort to rise vertically.

D.It’s ridiculous to call her generation “arrogant”.小题4:What is the main theme of the article?

A.The sudden realization of growing up.

B.Criticisms of the young generation.

C.A comparison between lifestyles of generations.

D.The factors that have changed the young generation.

题型:单项选择题

贫血病人若需输血,原则是()

A.贫血愈重,每次输血量应愈小,速度也愈慢

B.贫血愈重,每次输血量应愈大,速度要慢

C.贫血愈重,每次输血量应愈大,速度愈快

D.贫血愈重,每次输血量应愈小,速度要快

E.以上均不是

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