甲企业的产品组合为3种洗衣粉、4种香皂、5种纸巾和6种洗发水,共18种产品。目前,乙

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问题:

甲企业的产品组合为3种洗衣粉、4种香皂、5种纸巾和6种洗发水,共18种产品。目前,乙企业生产的洗衣粉产品已经占有了原属甲企业的部分市场。为此,甲企业决定采取措施改变洗衣粉产品的形象,使顾客对其产品建立新的认识。同时,甲企业拟生产一种新型香皂,总固定成本为200万元,每块香皂可变成本为2元,每块香皂目标价格为4元。新型香皂推出后,甲企业建立了分销渠道,首先通过代理商将产品销售给批发商,再由批发商销售给零售商,最后由零售商销售给消费者。

甲企业对洗衣粉产品采取的市场定位策略为()。

A.避强定位策略 

B.迎头定位策略 

C.重新定位策略 

D.产品线定位策略

考点:中级工商管理中级工商管理题库
题型:不定项选择

根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项为多余选项

Body language is the quiet, secret and most powerful language of all. It is said that our body movements communicate about 50% of what we really mean while words themselves only express 7%. So , while your mouth is closed, just what is your body saying….

Arms 小题1: if you keep your arms to the sides of your body or behind your back, this suggests you are not afraid of taking on whatever comes your way.   小题2: if someone upsets you, just cross your arms to show you’re unhappy.

Head. When you want to appear confident, keep your head level. If you are monitor in class, you can take on this position when you want your words to be taken seriously .

_小题3: 

Legs. Your legs tend to move around a lot more than normal when you are nervous or telling lies. If you are at interviews, try to keep them still.

Posture. A good posture makes you feel better about yourself.   小题4: This makes breathing more difficult, which in turn can make you feel nervous or uncomfortable.

Mouth. When you are thinking , you often purse your lips (撅着嘴). You might also use this position to hold back all angry comment you don’t wish to show.  小题5: .

A.If you are feeling down, you normally don’t sit straight, with your shoulders inwards

B.If you are pleased, your usually open your eyes wide and people can notice this

C.Outgoing people generally use their arms with big movements, while quieter people keep them close to their bodies.

D.How you hold your arms shows how open and receptive you are to people you meet.E. However, it will probably still be noticed, and people will know you’re not pleased.

F. However , to be friendly in listening or speaking, you must move your head a little to one side.

G. Don’t say too much when you’re happy.

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独立CA之间可以互联并可交叉认证,从而形成庞大的分级、交叉认证体系,最终实现大型网络的()

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B.民警乙因工作失误被责令公开向当事人道歉

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